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How Quality Score Affects Paid Search Campaigns?

1. What is quality score? Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It…
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Plan Your Digital Marketing Strategy In 2 Steps

Fun thing about digital marketing is that people thinks its different from traditional marketing, but the truth is it’s not. The strategies remain…
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Playing Around With Keywords

Playing around with Keywords When we are doing digital marketing, keywords are backbone on which everything stands. SEO and SEM both can’t be…
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2015 review

2015 came to an end. A year full of events, but also a year of war and disasters. Here is a recap of…
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