Understanding Pay per Click (PPC)

1 Comment

Understanding Pay per Click (PPC)

Today, the world of advertising and marketing has changed, gone are those days of Posters and banners, Thanks to Google Adwords and the internet marketing. Online presence of your business matters more than the offline presence, in-fact more than half of todays business/startups have only virtual presence which is quite necessary in todays competitive environment.

The main reason why people are switch from traditional advertising to online is that its cheap and more effective, you can target your audience and calculate the ROI very easily.

In this blog you will mainly read about Adwords because Google is where you search and advertise.

1. What is Cost-per-Click(CPC)?

Cost per click is the amount you pay for each click on your ads. When you advertise on Google Adwords, your ads either appear above the organic results or on side of your page, if a customer clicks on your ad, then it redirects it to specific page and you pay google for it.

2. How Much do you pay?

You will have to bid the amount for your ad. Set out a monthly budget and then see what is your daily spending limit and big accordingly. You can either choose an automatic bidding where google will take care of your budget or you can choose manual budget.

3. How does it work? If I will pay more will my Ad get higher ranking?

No, It does not work this way. The ad rank is decided on the quality score and the amount of your bid. Ad’s with quality content, good landing page, relevance and originality will get higher quality score and will get higher rank. If your quality score is less and bidding amount is less, then your ad will not make it to the top list and might not be displayed. Ad’s only with high quality scores are placed.

4. So, what is the actual cost-per-click(CPC)

The actual CPC is often less than your bidding amount. Remember As’s with high quality scores are only displayed. Your Actual CPC depends on your ad quality score, if the quality score is  more you will pay less than your actual bidding. The maximum you will pay is what’s minimally required to hold your position for ad.

The tutorial video by google which show you how to bid for your ad and how quality score is decided and what is the actual amount you pay.

https://www.youtube.com/watch?v=PjOHTFRaBWA

The author of this post works with Digitech Control Pvt Ltd. The post will appear as written by Digitechcontrol.

About us

Digitechcontrol is an IT consulting and Digital Marketing firm. Our Blogs are targets latest trend or questions in the industry and the answers/writings are based on research and case study done in that area. 

Request a free quote

We offer Web development and design, content writing, Digital marketing and graphic designing services at an affordable price because everyone deserves to go Online. 

Subscribe to our newsletter!

There is no form with title: "SEOWP: MailChimp Subscribe Form – Vertical". Select a new form title if you rename it.

More from our blog

See all posts
1 Comment
  1. Pingback: plaquenil and acetaminophen

  2. Pingback: who makes plaquenil

  3. Pingback: alternatives to paxil

  4. Pingback: paxil poop out

  5. Pingback: diarrhea from metformin

  6. Pingback: neurontin 100mg

  7. Pingback: half life neurontin

  8. Pingback: propecia buy

  9. Pingback: synthroid after thyroidectomy

  10. Pingback: diflucan price

  11. Pingback: metoclopramide 10mg online pharmacy

  12. Pingback: priligy venezuela precio

  13. Pingback: clomid gynecomastia

  14. Pingback: prednisolone acetate cost

  15. Pingback: prednisolone tablets sizes

  16. Pingback: doxycycline and acne

  17. Pingback: clotrimazole without a doctor prescription

  18. Pingback: where can i buy metoprolol

  19. Pingback: gemfibrozil cost

  20. Pingback: generic ventolin medication

  21. Pingback: order ventolin

  22. Pingback: stromectol 15 mg

  23. Pingback: ivermectin pills canada

  24. Pingback: buy zithromax z-pak

  25. Pingback: lasix coupon

  26. Pingback: amoxicillin online canada

  27. Pingback: buy amoxil online cheap

  28. Pingback: cheapest atorvastatin

  29. Pingback: buy cialis online overnight

  30. Pingback: levothyroxine mcg canada

  31. Pingback: digoxin 0.25 mg without a doctor prescription

  32. Pingback: where can i buy terbinafine 250mg

  33. Pingback: generic cialis 20 mg tadalafil

  34. Pingback: lamotrigine 50mg without a prescription

  35. Pingback: generic cialis 20 mg tadalafil

  36. Pingback: help me start an essay

  37. Pingback: how to write an essay about my culture

  38. Pingback: write my nursing research paper

  39. Pingback: fast essay writing service

  40. Pingback: viagra in spain

  41. Pingback: generic cialis canadian

  42. Pingback: buy cialis tadalafil tablets

  43. Pingback: propranolol united states

  44. Pingback: buy cialis online in canada

  45. Pingback: buy cialis online overnight

  46. Pingback: cialis vs viagra

  47. Pingback: generic cialis 20 mg tadalafil

  48. Pingback: cialis 5mg price

  49. Pingback: comprar cialis 5 mg en espaГ±a

  50. Pingback: loperamide usa

  51. Pingback: sumatriptan 100 mg pills

  52. Pingback: isosorbide purchase

  53. Pingback: buy cialis tadalafil uk

  54. Pingback: what is the normal dosage of zithromax

  55. Pingback: glipizide united kingdom

  56. Pingback: how to figure out exact calculations for my small dog and durvet ivermectin equatrian paste

  57. Pingback: viagra wat is dat

  58. Pingback: wat kost sildenafil sandoz 100 mg

  59. Pingback: how to use viagra properly

  60. Pingback: nitrofurantoin uk

  61. Pingback: how to get viagra prescription australia

  62. Pingback: buy cialis doctor

  63. Pingback: alendronate nz

  64. Pingback: fluticasone 50mcg over the counter

  65. Pingback: where to buy tamsulosin 0.2mg

  66. Pingback: llwpetph

  67. Pingback: etodolac online pharmacy

  68. Pingback: buy cialis online cheap

  69. Pingback: buy cialis online europe

  70. Pingback: estradiol usa

  71. Pingback: sgleyfoy

  72. Pingback: where can i buy cialis without a prescription

  73. Pingback: erythromycin australia

  74. Pingback: 141genericExare

  75. Pingback: permethrin cheap

  76. Pingback: amitriptyline 10 mg purchase

  77. Pingback: buy cialis cheaper online

  78. Pingback: venlafaxine without prescription

  79. Pingback: bisacodyl 5 mg cheap

  80. Pingback: doxycycline pharmacy

  81. Pingback: oxybutynin 2.5mg united kingdom

  82. Pingback: cheap generic cialis

  83. Pingback: phenytoin 100mg uk

  84. Pingback: fluconazole price

  85. Pingback: cialis 20mg low price

  86. Pingback: tolterodine united states

  87. Pingback: divalproex cheap

  88. Pingback: rosuvastatin without a doctor prescription

  89. Pingback: cheapest generic cialis australia

  90. Pingback: carvedilol 12.5mg pills

  91. Pingback: prochlorperazine 5mg cheap

  92. Pingback: buy cialis online europe

  93. Pingback: where to buy clozapine

  94. Pingback: clindamycin 150mg price

  95. Pingback: generic cialis 20 mg tadalafil

  96. Pingback: ciprofloxacin australia

  97. Pingback: citalopram tablets

  98. Pingback: celecoxib otc

  99. Pingback: cefuroxime 500mg online

  100. Pingback: how to buy clonidine

  101. Pingback: buspirone tablets

  102. Pingback: olmesartan 40mg price

  103. Pingback: dutasteride 0,5mg online pharmacy

  104. Pingback: how to purchase irbesartan 300 mg

  105. Pingback: anastrozole 1mg generic

  106. Pingback: donepezil online pharmacy

  107. Pingback: how to buy atomoxetine

  108. Pingback: leflunomide cheap

  109. Pingback: glimepiride 2 mg nz

  110. Pingback: fexofenadine canada

  111. Pingback: where can i buy spironolactone 25 mg

  112. Pingback: pioglitazone without prescription

  113. Pingback: aripiprazole nz

  114. Pingback: escitalopram online

  115. Pingback: furosemide cost

  116. Pingback: tadalafil 40mg over the counter

  117. Pingback: sildenafil no prescription

  118. Pingback: zyvox medication

  119. Pingback: cheap zyprexa 5 mg

  120. Pingback: zyloprim usa

  121. Pingback: zovirax 800mg nz

  122. Pingback: zocor over the counter

  123. Pingback: read more

  124. Pingback: Recommended Site

  125. Pingback: zithromax 250mg coupon

  126. Pingback: zanaflex for sale

  127. Pingback: wellbutrin united kingdom

  128. Pingback: voltaren online pharmacy

  129. Pingback: verapamil 40 mg generic

  130. Pingback: how to buy vantin

  131. Pingback: valtrex 1000 mg over the counter

  132. Pingback: tricor 200mg prices

  133. Pingback: toprol tablets

  134. Pingback: tenormin 25 mg generic

  135. Pingback: skelaxin 400mg canada

  136. Pingback: singulair prices

  137. Pingback: seroquel 100mg nz

  138. Pingback: rogaine nz

  139. Pingback: robaxin 500 mg purchase

  140. Pingback: cheapest risperdal

  141. Pingback: revatio uk

  142. Pingback: retin-a cream 0.05% pills

  143. Pingback: remeron 15 mg tablet

  144. Pingback: reglan usa

  145. Pingback: pyridium tablets

  146. Pingback: viagra super active

  147. Pingback: order protonix

  148. Pingback: proscar tablet

  149. Pingback: prednisolone 20 mg tablets

  150. Pingback: periactin 4 mg uk

  151. Pingback: viagra for sale paypal

  152. Pingback: nortriptyline 25mg australia

  153. Pingback: motrin without prescription

  154. Pingback: mobic 7,5 mg online pharmacy

  155. Pingback: micardis 80 mg online

  156. Pingback: cheap mestinon 60 mg

  157. Pingback: paypal payment for viagra

  158. Pingback: meclizine nz

  159. Pingback: cheapest macrobid

  160. Pingback: luvox 100mg united states

  161. Pingback: how to buy lopressor

  162. Pingback: lopid 300mg online

  163. Pingback: levaquin nz

  164. Pingback: lamisil online pharmacy

  165. Pingback: indocin prices

  166. Pingback: imuran 50 mg coupon

  167. Pingback: dig this

  168. Pingback: additional resources

  169. Pingback: imodium united kingdom

  170. Pingback: order generic cialis online

  171. Pingback: imdur price

  172. Pingback: hyzaar 12,5mg generic

  173. Pingback: geodon nz

  174. Pingback: where can i buy garcinia cambogia 100caps

  175. Pingback: cialis order online

  176. Pingback: cheapest flonase nasal spray 50mcg

  177. Pingback: flomax without a prescription

  178. Pingback: where to buy etodolac 400 mg

  179. Pingback: erythromycin online

  180. Pingback: cheapest elavil 10mg

  181. Pingback: where to buy dramamine 50 mg

  182. Pingback: doxycycline 100mg coupon

  183. Pingback: cialis ordering

  184. Pingback: diltiazem without a prescription

  185. Pingback: differin 15g nz

  186. Pingback: diamox 250mg australia

  187. Pingback: depakote 125mg without a prescription

  188. Pingback: how to purchase ddavp

  189. Pingback: dapsone caps medication

  190. Pingback: cymbalta united kingdom

  191. Pingback: crestor 5 mg medication

  192. Pingback: viagra san diego

  193. Pingback: coumadin 5mg prices

  194. Pingback: compazine 5 mg prices

  195. Pingback: cialis order

  196. Pingback: coreg 12,5 mg no prescription

  197. Pingback: combivent prices

  198. Pingback: generic viagra available

  199. Pingback: buy cialis overnight

  200. Pingback: symbicort inhaler medication

  201. Pingback: Discount viagra no rx

  202. Pingback: buy viagra sydney

  203. Pingback: colchicine 0,5 mg price

  204. Pingback: cheap clozaril

  205. Pingback: clonidine cheap

  206. Pingback: Low cost viagra

  207. Pingback: order cialis online generic

  208. Pingback: where can i buy clomid 50 mg

  209. Pingback: cheap cleocin 150 mg

  210. Pingback: college admission essay writing service

  211. Pingback: mass effect assignment

  212. Pingback: argumentative essay writer

  213. Pingback: buy custom essay

  214. Pingback: professional research paper writers

  215. Pingback: assignments help

  216. Pingback: assignment define

  217. Pingback: legitimate essay writing service

  218. Pingback: viagra 270 pills

  219. Pingback: university essay writing service

  220. Pingback: academic essay writer

  221. Pingback: is cbd oil legal in texas

  222. Pingback: buy levitra in australia

  223. Pingback: cbd massage oil

  224. Pingback: health benefits of cbd oil

  225. Pingback: buy levitra online cheap

  226. Pingback: buy levitra online in usa

  227. Pingback: cbd oil and fingolimod

  228. Pingback: how much cbd oil should i take

  229. Pingback: shoppers drug mart viagra

  230. Pingback: enhancement pills side effects

  231. Pingback: best cbd vape oil for anxiety

  232. Pingback: cbd oil for sale georgia

  233. Pingback: no prescription cialis

  234. Pingback: best generic cialis

  235. Pingback: cbd hemp oil for pain

  236. Pingback: is cbd oil legal in ny

  237. Pingback: instant personal loans

  238. Pingback: au cialis

  239. Pingback: payday loans with no credit

  240. Pingback: instant bad credit loans

  241. Pingback: quick loans maryland

  242. Pingback: installment loans loans online

  243. Pingback: online payday loans ohio

  244. Pingback: sildenafil 100mg tab

  245. Pingback: generic cialis

  246. Pingback: payday loans san antonio tx

  247. Pingback: cialis online

  248. Pingback: personal loans stores

  249. Pingback: Brand viagra

  250. Pingback: esurance car insurance

  251. Pingback: everest car insurance quotes

  252. Pingback: esurance car insurance

  253. Pingback: accurate automotive

  254. Pingback: buy viagra ebay

  255. Pingback: best car insurance

  256. Pingback: autoinsurance

  257. Pingback: what happens if you take viagra without ed

  258. Pingback: dairyland car insurance

  259. Pingback: wind creek casino online games

  260. Pingback: real casinos online no deposit

  261. Pingback: casino online games for real money

  262. Pingback: real money casino online

  263. Pingback: online casino real money

  264. Pingback: hard rock casino online

  265. Pingback: online casino gambling

  266. Pingback: doubleu casino online casino

  267. Pingback: casino games

  268. Pingback: best online casinos that payout

  269. Pingback: cost of claritin 10 mg

  270. Pingback: cipro online

  271. Pingback: cephalexin 500mg without a prescription

  272. Pingback: celexa 20mg otc

  273. Pingback: celebrex 100 mg united kingdom

  274. Pingback: order ceftin 250 mg

  275. Pingback: ceclor 250 mg cost

  276. Pingback: catapres 100mcg united kingdom

  277. Pingback: casodex 50mg no prescription

  278. Pingback: viagra price australia

  279. Pingback: cardizem 90mg no prescription

  280. Pingback: calcium carbonate 500 mg tablets

  281. Pingback: cialis 10mg price

  282. Pingback: buspar 5mg cheap

  283. Pingback: where can i buy Premarin 0,625mg

  284. Pingback: Biaxin 500mg price

  285. Pingback: cialis super active reviews

  286. Pingback: benicar 40mg otc

  287. Pingback: bactrim 800/160 mg cheap

  288. Pingback: baclofen 10 mg online pharmacy

  289. Pingback: generic viagra sildenafil

  290. Pingback: where can i buy avodart 0,5mg

  291. Pingback: avapro 300 mg tablet

  292. Pingback: how to buy augmentin 500/125mg

  293. Pingback: how to purchase atarax 10mg

  294. Pingback: cialis 10mg price

  295. Pingback: ashwagandha 60caps tablets

  296. Pingback: tamoxifen 10mg nz

  297. Pingback: where can i buy arimidex 1mg

  298. Pingback: over the counter viagra

  299. Pingback: levitra versus viagra

  300. Pingback: where to buy strattera 40mg

  301. Pingback: how to buy arava 10mg

  302. Pingback: antivert 25mg pills

  303. Pingback: antabuse 500mg over the counter

  304. Pingback: ampicillin 500mg pharmacy

  305. Pingback: amoxicillin 250 mg united kingdom

  306. Pingback: amaryl 2mg pharmacy

  307. Pingback: allopurinol 300 mg over the counter

  308. Pingback: allegra 180mg generic

  309. Pingback: aldactone 25 mg generic

  310. Pingback: actos 15mg nz

  311. Pingback: order abilify 20 mg

  312. Pingback: where to buy finasteride 5mg

  313. Pingback: lexapro 5 mg over the counter

  314. Pingback: propecia 5 mg medication

  315. Pingback: furosemide 100mg for sale

  316. Pingback: lasix 100 mg without a prescription

  317. Pingback: levitra 20 mg united kingdom

  318. Pingback: tadalafil 60 mg otc

  319. Pingback: sildenafil 100mg online

  320. Pingback: Cialis 40mg pharmacy

  321. Pingback: Cialis 10 mg pills

  322. Pingback: Cialis 20 mg usa

  323. Pingback: Cialis 40mg tablets

  324. Pingback: Cialis 20 mg australia

  325. Pingback: how to buy Cialis 10mg

  326. Pingback: Cialis 20 mg online pharmacy

  327. Pingback: how to purchase Cialis 60 mg

  328. Pingback: Cialis 60 mg united kingdom

  329. Pingback: Cialis 20 mg canada

  330. Pingback: Viagra 120 mg for sale

  331. Pingback: Viagra 50mg cheap

  332. Pingback: Viagra 150 mg pills

  333. Pingback: buy cialis pills online

  334. Pingback: hydroxychloroquine brand name india

  335. Pingback: buy cialis

  336. Pingback: droga5.net

  337. Pingback: https://www.jueriy.com

  338. Pingback: http://viagrabs.com

  339. Pingback: casino game

  340. Pingback: online casino

  341. Pingback: cialis cialis online

  342. Pingback: generic viagra for sale online

  343. Pingback: viagra for men

  344. Pingback: sildenafil without a doctor 20mg

  345. Pingback: cialis coupon

  346. Pingback: tadalafil 10 mg

  347. Pingback: viagra online usa

  348. Pingback: buy viagra online usa

  349. Pingback: canadian pharmacy cialis

  350. Pingback: buy viagra online cheapest

  351. Pingback: generic viagra online

  352. Pingback: viagra for women

  353. Pingback: viagra sildenafil

  354. Pingback: viagra online generic

  355. Pingback: casinos

  356. Pingback: real money online casinos usa

  357. Pingback: online casinos usa

  358. Pingback: slot games

  359. Pingback: buy generic viagra

  360. Pingback: new cialis

  361. Pingback: generic cialis

  362. Pingback: buy cialis

  363. Pingback: kellysglync

  364. Pingback: Mybookie

  365. Pingback: buy cialis

  366. Pingback: online casino mit live dealer

  367. Pingback: cialis buy

  368. Pingback: real money casino

  369. Pingback: best real money online casinos

  370. Pingback: cialis to buy

  371. Pingback: viagra 100mg

  372. Pingback: cash loans

  373. Pingback: online payday loans

  374. Pingback: short term loans

  375. Pingback: generic cialis tadalafil

  376. Pingback: casino moons online casino

  377. Pingback: slot machine games

  378. Pingback: canadian viagra

  379. Pingback: casino online gambling

  380. Pingback: casino slots gambling

  381. Pingback: buy levitra online

  382. Pingback: vardenafil usa

  383. Pingback: cialis online

  384. Pingback: rx pharmacy

  385. Pingback: best erectile dysfunction pills

  386. Pingback: best over the counter ed pills

  387. Pingback: ed medications

  388. Pingback: viagra 50mg

  389. Pingback: cheap viagra

  390. Pingback: online pharmacy viagra

  391. Pingback: order cialis online

  392. Pingback: cialis 20mg price

  393. Pingback: Buy viagra no prescription required

  394. Pingback: Generic viagra us

  395. Pingback: cialis price costco

  396. Pingback: cialis coupon walmart

  397. Pingback: cheap cialis

  398. Pingback: viagra free samples

  399. Reply

    At last! Someone who unarsetdnds! Thanks for posting!

Leave a Comment