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Author Archives: webdigi

How Quality Score Affects Paid Search Campaigns?

1. What is quality score? Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It…
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Plan Your Digital Marketing Strategy In 2 Steps

Fun thing about digital marketing is that people thinks its different from traditional marketing, but the truth is it’s not. The strategies remain…
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Playing Around With Keywords

Playing around with Keywords When we are doing digital marketing, keywords are backbone on which everything stands. SEO and SEM both can’t be…
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2015 review

2015 came to an end. A year full of events, but also a year of war and disasters. Here is a recap of…
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